BetTOM Sister Sites: Real Alternatives & Related Bookmakers

If you are searching for BetTOM sister sites, there is one important thing to know first: BetTOM does not currently appear to have any true sister bookmakers operated by the same UK company.

BetTOM is operated by Bet Tom Limited, and the company’s UK Gambling Commission record currently lists BetTOM as its active betting brand.

So why do websites keep naming BetGoodwin, Bet600, BetAhoy and other bookmakers as BetTOM sister sites?

Mostly because these brands use EveryMatrix betting technology.

That makes them related at a platform level, but it does not automatically mean they share the same owner.

If you want to compare other operator groups as well, our UK betting sister sites guide covers more bookmaker networks.

BetTOM Sister Sites: Quick Answer

The main takeaway is simple:

BetTOM currently has no verified same-operator sister betting sites.

The bookmakers listed above are better described as related alternatives or EveryMatrix-powered bookmakers.

Does BetTOM Have Any Real Sister Sites?

At the moment, we could not verify another betting brand operated under Bet Tom Limited.

The UK Gambling Commission lists Bet Tom Limited under account 64959, with BetTOM appearing as the active trading name associated with the business.

Its remote permissions cover areas including:

• real-event betting;
• virtual betting;
• casino;
• bingo.

That is different from larger gambling groups that operate several betting and casino brands under the same company.

For BetTOM, the better question is therefore not:

“What other sites are owned by BetTOM?”

It is:

“Which bookmakers are most closely connected to BetTOM?”

That is where EveryMatrix comes in.

Why Are Other Bookmakers Called BetTOM Sister Sites?

BetTOM uses technology supplied by EveryMatrix, a major gambling platform provider.

EveryMatrix supplies sportsbooks, casino platforms, player-account systems, racing technology and other infrastructure to multiple gambling operators.

That means two bookmakers can feel similar even when they have completely different owners.

This is why brands such as BetGoodwin, Bet600 and BetAhoy are frequently grouped with BetTOM.

They may share technology.

They do not necessarily share ownership.

For readers, that distinction matters because ownership affects things such as licensing, management, terms, complaints handling and account decisions.

BetGoodwin

BetGoodwin is probably the closest bookmaker to BetTOM from the brands commonly listed as sister sites.

But it is still not operated by Bet Tom Limited.

BetGoodwin operates through Goodwin Racing Limited and has its own UK Gambling Commission registration.

The connection becomes more interesting because BetTOM also has historical links to people associated with the Goodwin Racing business.

BetTOM CEO and co-founder Paul Colley previously worked with Goodwin Racing, while other people involved around BetTOM have also had links to the wider racing business.

Both brands have also used EveryMatrix technology.

So BetGoodwin has a closer relationship to BetTOM than a random bookmaker running on the same software.

It still should not be described as a straightforward same-owner sister site.

We have looked at that operator separately in our BetGoodwin sister sites guide.

Bet600

Bet600 is another UK bookmaker connected to BetTOM through EveryMatrix.

EveryMatrix has publicly named Bet600 among the operators using its technology after migrating brands from FSB onto its platform.

That gives Bet600 a genuine platform connection to BetTOM.

However, it does not mean Bet600 is owned by Bet Tom Limited.

For someone who likes the technology or sportsbook style behind BetTOM, Bet600 may still be worth comparing.

Just think of it as an EveryMatrix-powered alternative, rather than a true corporate sister site.

BetAhoy

BetAhoy is another newer bookmaker using EveryMatrix technology in the UK market.

Its setup includes sportsbook, casino and wider player-account technology from the supplier.

That creates a real technical connection with BetTOM.

But again, the two companies operate separately.

So if another website describes BetAhoy as a BetTOM sister site, the description is usually based on the shared platform, rather than shared ownership.

Octobet

Octobet has also appeared within EveryMatrix’s UK operator network.

That gives it the same broad connection to BetTOM as Bet600 and BetAhoy.

We found no evidence that Octobet is operated by Bet Tom Limited, so we would not classify it as a true sister brand.

It is better described as another bookmaker using the same wider technology ecosystem.

What About Ken Howells?

Ken Howells is still mentioned on several BetTOM sister-site pages because it has also used EveryMatrix technology.

There is now a more important issue to consider.

On 21 September 2026, the UK Gambling Commission announced that it had suspended the combined remote operating licence of Targetlocal Limited, the operator associated with the Ken Howells online betting business.

The suspension followed regulatory enquiries involving anti-money-laundering controls.

The Commission said customers could still access their accounts and withdraw funds while the review continued.

Because of that regulatory status, we do not currently include Ken Howells as a normal active BetTOM alternative.

This is also a good example of why old sister-site lists can become misleading.

A bookmaker that was active when an article was written may no longer have the same regulatory position today.

Why Can BetTOM Feel Similar to These Sites?

BetTOM does not simply use a basic odds feed from EveryMatrix.

The bookmaker uses a much broader turnkey setup.

That can include technology covering:

• sportsbook markets;
• horse racing;
• casino games;
• player accounts;
• bonus systems;
• trading tools;
• pricing;
• betting-site infrastructure.

Horse racing is particularly important to BetTOM.

EveryMatrix has highlighted its racing technology as one of the important parts of its BetTOM partnership.

That helps explain why BetTOM may feel familiar to players who have already used other EveryMatrix-powered sportsbooks.

The underlying technology can overlap even when the operators do not.

Who Owns BetTOM?

BetTOM is operated by Bet Tom Limited.

The company received UK Gambling Commission permissions before the BetTOM betting site launched in May 2025.

Paul Colley has been publicly identified as BetTOM’s CEO and co-founder.

The brand has positioned itself strongly around sports betting and horse racing rather than trying to look like another huge multi-brand gambling group.

That also explains why BetTOM currently has a relatively simple ownership structure from the player’s point of view.

There is BetTOM itself, rather than a long list of sister brands.

Players who prefer smaller operators can also compare our guide to independent UK bookmakers.

BetTOM vs Related Bookmakers

The easiest way to understand the relationship is this:

BetTOM
→ Bet Tom Limited
→ EveryMatrix technology

BetGoodwin
→ Separate operator
→ EveryMatrix technology
→ Additional historical business connections

Bet600
→ Separate operator
→ EveryMatrix technology

BetAhoy
→ Separate operator
→ EveryMatrix technology

Octobet
→ Separate operator
→ EveryMatrix technology

So the connection between these bookmakers happens mainly at the technology level.

It is not the same as all of them sitting under one gambling company.

Which Site Is Closest to BetTOM?

Of the bookmakers we checked, BetGoodwin has the strongest wider connection to BetTOM.

There are three main reasons:

• both have used EveryMatrix technology;
• both have a strong horse-racing focus;
• people involved with BetTOM have previous links to Goodwin Racing.

Bet600, BetAhoy and Octobet are connected more clearly through the EveryMatrix platform.

That does not necessarily make any of these bookmakers better than BetTOM.

Offers, odds, payment options and withdrawal policies are controlled by each operator and can change independently.

The useful distinction is simply understanding why the sites are being grouped together in the first place.

BetTOM Sister Sites FAQs

Does BetTOM have any sister sites?

We could not verify another active bookmaker operated by Bet Tom Limited. BetGoodwin, Bet600, BetAhoy and Octobet are connected mainly through EveryMatrix technology rather than common ownership.

Is BetGoodwin a BetTOM sister site?

Not in the strict ownership sense. BetGoodwin is operated separately, although it shares EveryMatrix technology with BetTOM and has additional historical business connections to people involved with the brand.

Does EveryMatrix own BetTOM?

No. EveryMatrix provides gambling technology to BetTOM. BetTOM itself is operated by Bet Tom Limited.

Is Bet600 related to BetTOM?

Yes, at a technology level. Bet600 and BetTOM both use EveryMatrix systems, but they are not operated by the same company.

Is BetAhoy a BetTOM sister site?

BetAhoy uses EveryMatrix technology, which gives it a genuine connection to BetTOM. However, it is separately operated and should be described as a platform-related bookmaker rather than a true sister site.

Is Ken Howells still active?

The remote licence connected with the Ken Howells online operation was suspended by the UK Gambling Commission in September 2026 while a regulatory review was underway. We therefore do not currently treat it as a normal active BetTOM alternative.

Final Word on BetTOM Sister Sites

Despite what some sister-site lists suggest, BetTOM currently does not have a verified same-operator sister bookmaker.

BetGoodwin, Bet600, BetAhoy and Octobet are connected because they use technology from EveryMatrix.

Of those, BetGoodwin has the strongest additional connection because of historical links involving people behind the two businesses.

So if you want another bookmaker that feels related to BetTOM, those sites are worth understanding.

Just remember the key difference:

shared technology does not automatically mean shared ownership.

Last checked: September 2026.